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Free tool
GA4 Conversion Goal Generator
Generate GA4 conversion tracking configurations for key business goals and events.
- Fire the event when the goal completes (thank-you page or success callback).
- In GA4, go to Admin › Data display › Events and mark
generate_leadas a key event once it appears (or create it under Key events). - To bid on it in Google Ads, import the key event as a conversion in Google Ads.
// gtag.js
gtag('event', 'generate_lead', { value: 250, currency: 'AED' });
// or via Google Tag Manager
window.dataLayer = window.dataLayer || [];
window.dataLayer.push({ event: 'generate_lead', value: 250, currency: 'AED' });How to use this tool
Follow these steps to get the most out of the GA4 Conversion Goal Generator.
Enter your accurate data in the provided form fields.
Review all configuration options and settings.
Click the generate or proceed button to execute.
Copy, download, or implement the professional output.
In depth
Key Events in GA4
GA4 now calls conversions key events. Marking the events that matter (leads, sign-ups, purchases) as key events shows which channels and pages drive results. Expect gaps: consent choices and ad blockers mean no tracking records every conversion.
From Event to Key Event
The generator writes the gtag.js and dataLayer code with a value and currency. Once the event shows in GA4, mark it as a key event in Admin, and import it into Google Ads if you bid on it.
Want it done for you?
Tracking is what makes ad spend accountable. We run Google Ads with conversion tracking you can check yourself.
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